Monday, August 31st, 2020 - Ponderings Magazine

Australian grassroots magazine Ponderings is paving the way with fresh and quirky groundwork in storytelling, giving readers the joy of content from scone recipes to physics and everything in between. 


With over 50,000+ readers, Ponderings Magazine is formulating quite the fan base for it's eclectic, positive stories during a time of global challenge. 


The magazine, founded by Editor Kirsten Macdonald, believes our current society is news fatigued, with big news data pinpointing content with fear. Consumers are now consciously opting out of absorbing the stories as they usually would. 


Kirsten believes the boom in positive stories and rapid growth in Ponderings in 2020 is due to the tapping into of hearts, and not fear. 


"When we get emails from Ponderers or commentary in social media that has sparked conversation, ideas and inspired people or created a new paradigm of thinking for them, we have done our job." 


"During COVID this is especially important, as we try and help people connect with very fundamental ideas that resonate with humanity and the kind of things you may talk about around a campfire or a dinner party."


The Pondering Magazine narrative is resonating with readers, offering a paradigm for sparking curiosity, intelligentsia and awakening. 


Australian landscape mysteries, philosophical conversation, influential interviews with people like Jane Bunn and Libby Trickett, Struthless and Clare Bowditch and more are the quirky literature worlds Ponderings explore.


Philanthropy deeply fuels the magazine's purpose, as each subscription donates $2 to Vision Australia. The broadcasting of audio versions of articles also enables ultimate accessibility for the vision impaired. 


Not only online, but the magazine's annual print anthology also celebrates the literary world of Ponderings, which you can purchase online. The 2020 anthology edition II will be available this summer.  The Ponderings APP which launched in January has been a steady success, with VIP Access and features only on offer for subscribers. 


To subscribe and read all that your pondering heart desires, go to

Contact Profile

Ponderings Magazine

A new paradigm in storytelling, Ponderings is a grassroots magazine platform and a feast for the heart and mind, seeking to inform, inspire and create reflection. Real stories and emotional intelligence combined with creating a community rewarded with a sense of connection is the guts of it. It’s resonating quickly.  

An eco-system of three dynamic layers; digital magazine + podcast, in-print anthology + App : Ponderings is a Magazine to spark your innate curiosity and share the stories of us.

Kirsten Macdonald
M: 0401409499


Australian Grassroots Magazine celebrates 1 x year and 50,000 readers through positive narrative




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